By : Basel Khaled - Mostafa Ibrahim

Home printing is on the rise across the Middle East and families are investing in home printers now more than ever, with high-quality resolution and reduced energy consumptions among the top priorities for consumers.

This Back-to-School season, with the purchase of selected Epson EcoTank printers, families can get a three-year warranty and up to three years’ worth of paper and ink. With the norm of remote and hybrid work models, both students of all ages and parents can benefit with Epson’s Heat-Free solutions, consuming up to 90 percent less energy and waste than laser printers.

Children tend to read differently from books versus screens.  Recent research indicates that students may learn better from printed materials compared to using screens, according to Deloitte’s 2022 back-to-school spending survey. The research shows that while digital learning is growing, traditional learning is more effective whilst children are developing. Recognising this trend, Epson’s Back-to-School bundle provides the paper resources that families in the Middle East need to get the most out of educational materials.

“While digitisation is taking overprint is still an essential requirement to sectors including education and to families who want their children to optimise their learning opportunities. Epson’s home printers, bundled with complimentary paper packs, are cost-effective, reliable and fast solutions that support the hybrid learning trend seen increasingly in the back-to-school season,” said Frank Oliveira, Consumer Sales Manager, Epson Middle East.

Enjoy mobile printing with Epson’s multifunction EcoTank L3350 printer, with ultra-low costs per page, saving up to 90% on printing costs. With no cartridges to replace, a 100-sheet rear paper tray and print speeds of up to 15 pages per minute, this is a perfect printer for modern and busy households, or for anyone looking for high-quality prints.

Avoid messy refills with Epson’s L3560 EcoTank home printer with high-capacity ink tanks and key-lock bottles. With WiFi Direct and a LCD screen, this 3-in-1 A4 colour printer comes with a maintenance box making it easy for households with many printing needs.

Epson’s economical  L5590 EcoTank is a perfect multifunction 4-in-1 printer that comes with up to 3 years’ worth of ink included in the box. Using Epson’s Smart Panel App, this office ink tank printer has Wi-Fi Direct, Ethernet, an LCD screen and a 30-page Automatic Document Feeder (ADF). You can benefit from the complimentary set of ink bottles which delivers up to 6,600 pages in black and 5,900 in colour.