E finance subsidiary Khales announces CreditGO as 1st place winner in “Yalla start with Khales”

-  CreditGO beats out competition to be awarded 100,000LE

By : Basel Khaled

CreditGO, the solution to mobile POS devices that provides a faster alternative to any of the traditional electronic payment service devices, was announced as the first place winner at the “Yalla Start with Khales” competition, powered by Khales a subsidiary of E-finance.

The highly competitive event had 9 startups competing to pitch their business ideas for the chance to be one of 3 winners, to be awarded 100,000 LE for the first place, 50,000 LE for the second place, and 25,000 for the third to support their business growth. With the additional opportunity to be integrated within Khales’ digital payment platform, CreditGO was announced the 1st place winner beating out tight competition.

Omar El Welely CEO of CreditGO commented on the importance of such competitions, “We are delighted with this experience, I believe that such competitions are more of an opportunity to meet innovative people where all of us are winners as we gain great experience competing with entrepreneurs from different fields and backgrounds”.

CreditGO pitched their fintech solution app in front of the judging committee, the management team from e-finance, and the management team of “Khales”, along with other startups from different disciplines Out of those participating, 2 startups competed with CreditGO in their Fintech expertise, while 2 others tackled E-commerce solutions, 1 startup in the agricultural field, and 2 educational solutions.

Commenting on their winning, Sherine Ewase, Deputy CEO of CreditGO said “we are extremely proud and honored to have won the first place in a pitch that is highly competitive and filled with creative ideas of our colleagues, we consider our win as a sign of trust and belief of our business concept, as we were able to present and convince the expert judges with the vision of CreditGO”

“This recognition is a testament of our team’s hard work, dedication and commitment to achieve our goals” confirms Ewase.

CreditGO are now preparing for the next step and looking forward to reaching a wide and diverse segment of Egyptians that we can offer our services to and educate them about the importance of digital transformation” confirms Ewase.

CreditGO plays an essential role in society and builds a strong foundation for financial inclusion across Egypt, aiming for a wider reach and a noticeable social impact through their expansion and partnerships. The CreditGO solution has had a positive impact on the community and economic development of the country, achieving 2 million pounds in change in under 19 weeks, resulting in 55,000 transactions carried out by 1,500 CreditGO users.