By ; Bakinam Khaled
talabat, the leading technology platform in e-commerce across the Middle East and North Africa, has partnered with Commercial International Bank (CIB), Egypt’s leading private sector bank, to launch the co-branded credit card for the digital generation, powered by Mastercard.
Supporting Egypt’s transition to a cashless society in line with Egypt Vision 2030, the new CIB talabat Mastercard credit card offers customers a seamless and secure digital payments experience, enriched with convenience and benefits. The launch also reflects the shared commitment of CIB, talabat, and Mastercard to accelerate the country’s digital transformation journey.
The card is tailored for online food and grocery ordering, providing monthly cashback of up to EGP 1,200, alongside a one-time welcome bonus of up to EGP 2,000. Cardholders will also enjoy no delivery fees from selected vendors and access to exclusive in-app discounts. Beyond the talabat ecosystem, the card offers 1% cashback on other purchases, with added value through Mastercard Platinum benefits.
Khaled Alfakesh, Chief Financial Officer of talabat commended: “At talabat, we see embedded finance as a key driver of customer engagement and digital inclusion. Partnering with CIB and Mastercard in Egypt to launch the co-branded Credit Card not just allows us to further strengthen our relationship with customers but also lets us deliver value beyond their order on talabat, offering benefits to our customers for everyday spending. This marks another step toward our vision to digitize consumer lifestyle and boost ecosystem convenience.”
“At Mastercard, we are dedicated to working with a wide range of stakeholders across the ecosystem to accelerate the growth of Egypt’s digital economy in line with the Digital Egypt strategy. Our collaboration with CIB and talabat will bring a wealth of benefits to our cardholders and contribute to boosting the adoption of digital payments,” said Mete Güney, executive vice president, Market Development, EEMEA at Mastercard.
“This launch isn’t just about a card, it’s about changing the way people experience finance. Together with talabat and Mastercard, we are embedding benefits, accessibility, and innovation into the digital journeys of millions. It reflects our commitment to designing products that fuel inclusion, elevate convenience, and integrate banking into our customers’ everyday lives,” said Rashwan Hammady, Chief Retail, Commercial Banking & Financial Inclusion Executive at CIB.
The launch highlights CIB’s, talabat’s, and Mastercard’s commitment to creating added value through innovation and partnerships, delivering affordability, convenience, and tangible everyday benefits.
